Attack! executed a three-part guerrilla program incorporating stenciling, postering and projections in New York City.
Street teams stenciled over 20 large, biodegradable stencils and placed and distributed 3,000 posters.
As a nighttime complement, Attack!'s guerrilla projectionists projected Green Day footage on open building walls in busy areas of the city, while speakers streamed clips from the new album.
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